Why women suffer from gender burnout

by Aug 11, 2020

What is gender burnout?

In the last five decades women have become increasingly independent as larger numbers of talented women seek corporate careers. But a growing percentage of these women are finding the challenges, both professional and social, overwhelming. Starting with the niggle of gender fatigue, it is now morphing into full-on gender burnout.

Impact of COVID19

In times of crisis, women and girls face higher levels of impact with far reaching consequences on hard fought gains for women’s rights.  Responding to the pandemic is not just about rectifying long-standing inequalities, but also about building a resilient world in the interest of everyone with women at the centre of recovery. The risk for gender burnout today is even greater in our post pandemic world.

There are a number of reasons for this gender burnout.

#Professional

Women are still under represented in senior roles in all spheres of life: economic and political. Our salaries are  +/-80% of our male counterparts. We still take on more than our fair share of domestic responsibilities. When women receive lower salaries, have fewer opportunities and are shown less respect for their contribution, not unsurprisingly they get fed-up. Gender burnout kicks in and they leave. It’s that simple. During confinement, women assumed an even greater proportion of household chores and child care. This suggests that they also need to negotiate gender balance within their own relationships which can be frequently harder than the workplace.

 

burnout-2

The every day challenges of dealing with male coded corporate culture takes its toll. Elisabeth Kelan, Professor of Leadership at Cranfield School of Management identified this possibility as far back as 2009 in her book Performing Gender At Work. She says:

In fact, gender discrimination still happens, but it happens underneath the surface – it’s much more subtle.

Read: Why women leave it’s not complicated

#Second generation discrimination

Professional women are in a double bind when they are compared to a masculine ideal. Rooted deep in our histories, around physical strength, the reasons that this leadership ideal came into being has long been out dated by technology and automation. What we should be seeing is the gradual development of new norms in our corporate cultures for measuring success and the ideal worker. But we are not.

New benchmarks favour those who are willing to work long hours and be constantly available. 24/7 availability is the latest alpha badge of honour. The presence culture has become the new major discriminator against women and even some men. Because most women still assume primary responsibility for child and home care, it hits them harder.

Read: 4 steps to create a productive female talent pipeline

Kerstin, Finance Manager in a leading pharmaceutical company says “I work in a company that has an official commitment to gender balance and diversity. I am luckier than most. But every day I have to make conscious decisions and take specific actions to  position myself, self-advocate and handle benevolent sexism, that it’s just tiring. I have thought about leaving but I have only just finished paying off my student debts and would like to buy an apartment. I fantasize about being able to go to work and just… be!”

Strong demands are being made for organisations to change their corporate culture from the top down, to achieve true gender balance and gender bilingualism. But this can take years.  Indira Nooyi, CEO or Pepsi, estimated one to two decades to achieve this. Other executives have come out with figures of 4-10 years. The World Economic Forum suggests 117 years for parity to be reached organically. This means that women who seek a corporate career, need far more grit and resilience than their male counterparts.

Despite the fact that projections for a working life are now extended to 67 or 70, critical career decisions are still being made when an employee is in his/her 30s. This can be a difficult time for women.

Read: 117 years for gender parity. Get busy or wait?

#Socially

But sometimes the pressures are not just professional. While talented women join the workforce very often the pressures and challenges can personal and social.

Portia, works for an Investment Bank as a Fund Manager. “I’m 34,  in a relationship, though single and very aware that my biological clock is ticking. I feel huge pressure to stay fit, look good, dress well and keep my figure. I’m not sure that my current boyfriend is someone who I want to have children with. So do I drift along or get back on the dating scene? I know it sounds neurotic, but most of my single women friends feel the same.”

In a time of declining populations when by 2030 it is estimated that there will only be 1 worker to support every senior, economies need women to have children for the very sustainability of our populations. In Japan the number of people 20-29, has dropped by 30% according to the World Bank since 2000. Yet governments are slow to tackle this issue world-wide.

Read: Gender balance is a relationship issue first

Going forward

Against the odds an increased numbers of women are now promoted into upper level management and executive positions. But only in relatively small percentages in comparison to the total number of women in the workforce. With more role models gender-biased perceptions and stereotypes as well as workplace practices should, in theory begin to slowly disappear. Women are not the only agents of future change as they seek to involve men. Professor Kathleen Gerson, author of The Unfinished Revolution, comments on  what should be a now outdated struggle. She finds that while an overwhelming majority of young men and women see an egalitarian balance within committed relationships as the ideal:

Today’s social and economic realities remain based on conventional–and now obsolete–distinctions between bread-winning and care taking

 

office romance policy

She hoped in that a new generation which she calls “children of the gender revolution,”  will be unrestricted by rigid gender roles, and they want a workplace that can provide that. But in 5 years it doesn’t look as if much is changing. Research from JUMP and Axion Consulting ” Do men want equality at work?” highlights that there seems to be a sticking point with corporate men either via passive resistance or apathy.

Read: Why we choose tall men. Caveman to CEO

Pace of change too slow

It was always hoped that the experiences of this generation will shape the workplace into a place where the unique qualities of women will no longer be devalued and discriminated, but instead will be respected and embraced. Sadly there are signs that this isn’t happening.  Even in organisations with advanced policies and training programmes the needle isn’t moving. Maybe even for them gender burnout is already kicking in. One way to deal with this is institutionally by relating gender balance to  KPIs, with bonuses set to reflect and reward efforts for diversity. We have seen this recently with Microsoft and other organisations as their initiatives are changing the gender balance equation at a slower rate than was hoped for.

Men too

And so women tired of, or overwhelmed by workplace sexism and domestic responsibility overload, leave the workforce with gender burnout. Organisations are still characterised what is being called the “Missing Middle”.

And it’s not just women who are tiring of the expectations and stereotyping that are out of touch. Men too are experiencing gender burnout. As Sheryl Sandburg said: “I look forward to the day when half our homes are run by men and half our companies and institutions are run by women. When that happens, it won’t just mean happier women and families; it will mean more successful businesses and better lives for us all.”

   The question is what should be done to change that?

Do you want to reignite your spark? Boost your career – contact 3Plus now.

 

 

 

 

If you feel passionate about gender balance and topical issues impacting women in the workplace 3Plus would be delighted to publish your work. Don't wait - send it in

Found that interesting?
Learn more about our services for building inclusive workplaces

Individual services

Only 50% of women create a career strategy. Make sure you are on the right side of that equation to reach your potential   

Corporate services

“Inclusion is not a matter of political correctness. It is the key to growth.” — Jesse Jackson

Upcoming events

Events

📢New program: How to create inclusive job postings

In today's rapidly evolving world, it's essential for organisations to embrace diversity and inclusion. Organisations unconsciously communicate their company cultures and values in everything they do including their job postings. These can either attract or repel talent from a diverse range of backgrounds.

A crucial step in this process is ensuring that your job postings reflect these values. Our training program will equip you with the knowledge and skills to craft job descriptions that attract candidates from all backgrounds, eliminating bias and fostering an inclusive hiring process.

 

create inclusive job postings

Full programme details HERE

 

📢New Programme available with 3Plus International

“If you have a brain you have a bias” and nowhere is this more apparent than in our hiring processes.

The ‘How to Mitigate Bias in the Recruitment Process’ programme is designed to convey the serious nature of bias in the recruitment process with a focus on gender bias and the way it impacts both businesses and organisations, but in a way that is thought-provoking and engaging.

 

 

Full programme details HERE

Dates for the Diary

Summer School Special  - 10 steps to get promotion ready

Sometimes we need to step back to leap forward in our personal and professional development, and the summer is a good time.

Getting promotion ready is showing the decision makers in your organisation that you are capable of going beyond the responsibilities you have now, and that you're ready for new challenges.

So why do so many people who possibly deserve promotion get overlooked and left behind and others get ahead?

Learn about the 10 steps you need to take to make yourself promotion ready.

Summer School Special  - Reboot your Job Search during the Summer

There is no need to put our job search on hold until after the vacation period is over.

Use this time wisely. Now is the perfect moment to reflect, refresh, repurpose and reboot your job search if you are already active or get ready for making a great start in September.

Our Summer School Special is a perfect combination of eLearning followed by a personal, one-on-one coaching session designed to help you reinvigorate your job search to achieve your goals.

Learn more here

Check out our exciting portfolio of offerings to support your business in upskilling and competence building for your teams, to address the unprecedented challenges women face in this new totally digital world.

 

best job search

 

3Plus Online Learning Programs 

 

 

 

 

Download and listen free podcasts

Latest Podcasts

Related articles

How to identify your transferable skills

How to identify your transferable skills

Identify your transferable skills  Understanding how to identify your transferable skills can open up a range of possibilities you haven't even considered. So don't limit yourself to what you know.   Many people won't apply for a job if they don’t have any direct...

read more
How to create a speak-up culture

How to create a speak-up culture

Creating a speak-up culture requires a sustained commitment from leadership, ongoing communication, and continuous efforts to build trust and empower employees to voice their concerns.

read more
How to attract female candidates

How to attract female candidates

 Your employer brand plays a key role in how you attract female candidates. It is in everything you say and do, online, in person, your website, and how your employees act and interact.

read more