What we say to women – What we SHOULD say to men

by May 21, 2024

What we say to women needs to be reframed

We are constantly giving women cautionary advice on how to protect themsevles. But at 3Plus we have reframed what we say to women with what we should be saying to men.

In a workshop I attended run by the United Nations on inclusive language they explained very clearly that language structure is constructed to advance or  protect the dominant group. Yet many of their own campaigns their language is exactly that – especially their last one #violenceagainstwomenandgirls.

When I suggested that there should be a prefix “MALE” violence against women and girls, the facilitator suggested that this was a gender neutral campaign, which someone will have to unriddle for me. Because I sure as hell can’t.

Gender based violence

Statistics indicate that women are disproportionately affected by various forms of violence, including domestic violence, sexual assault, and harassment. Research from World Health Organization reports that one in three  women globally experiences physical or sexual violence in their lifetime.

This reality creates a perceived need for women to be proactive about their safety.  But gender based violence doesn’t start with sexual assault and rape. It is rooted in gender inequality which manifests in many non-hostile ways which are deeply embedded into our cultures and organisations we barely notice them.

But it really is time to change the narrative on what we say to women.

What we should be saying to men

Here are some graphics created by the talented Nicola Jesse,  which we ran during the campaign with the appropriate corrections to avoid any confusion. These are evergreen campaigns and need to be re-run at regular intervals because it never seems to go away. Ever.


What we say to women

What we say to women

What we say to women

What we say to women


What we say to women

What we say to women

What we say to women

What we say to women


What we say to women

Please feel free to screeen shot and share them in your networks.

You are most welcome.

If your organisation would like to book our  training session on how their employees can deal with every day sexism  get in touch NOW!


Dorothy Dalton Administrator
Dorothy Dalton is CEO of 3Plus International. A specialist in diversity and bias conscious executive search, she supports organizations to achieve business success via gender balance, diversity and inclusion. She is CIPD qualified, and a certified coach and trainer including digital learning.
follow me

Found that interesting?
Learn more about our services for building inclusive workplaces

Found that interesting?
Learn more about our services for building inclusive workplaces

Individual services

Only 50% of women create a career strategy. Make sure you are on the right side of that equation to reach your potential

Corporate services

“Inclusion is not a matter of political correctness. It is the key to growth.” — Jesse Jackson

Upcoming events


📢New program: How to create inclusive job postings

In today's rapidly evolving world, it's essential for organisations to embrace diversity and inclusion. Organisations unconsciously communicate their company cultures and values in everything they do including their job postings. These can either attract or repel talent from a diverse range of backgrounds.

A crucial step in this process is ensuring that your job postings reflect these values. Our training program will equip you with the knowledge and skills to craft job descriptions that attract candidates from all backgrounds, eliminating bias and fostering an inclusive hiring process.


create inclusive job postings

Full programme details HERE


📢New Programme available with 3Plus International

“If you have a brain you have a bias” and nowhere is this more apparent than in our hiring processes.

The ‘How to Mitigate Bias in the Recruitment Process’ programme is designed to convey the serious nature of bias in the recruitment process with a focus on gender bias and the way it impacts both businesses and organisations, but in a way that is thought-provoking and engaging.



Full programme details HERE

Dates for the Diary


11th June 2024 : Corporate Training  - Build your Personal Board of Directors

14th June 2024:  Corporate Training How to Handle Everyday Sexism

1st July 2024 Corporate Master Class  “How to make your job postings more inclusive “

9th October 2024 Corporate Event  ‘How to Build your Circle of Success for Career Advancement”

Download and listen free podcasts

Latest Podcasts

Related articles